This course is for you if...

  • Your are managing a team of sales representatives

    You will get to know the fundamentals of the promotion of KIN Rx products. Please take a close look into chapter "KIN commercial strategy for RX products"

  • You are a Key Account Manager

    If you are responsible for the distribution of KIN products through a team of sales representatives or negociating with the pharmacy chain.

Course curriculum

    1. Laboratorios KIN as a company

    1. KIN´s OTC strategy

    2. Point of sales management

    3. Planogram

    4. Price signance

    5. Marketing elements for the sales representative

    6. Online marketing strategy

    1. Whitening range: KIN whitening (Product Overview)

    2. Whitening range: KIN whitening (USPs & Product positioning)

    3. Oral mucosa: KIN Care (product overview)

    4. Oral mucosa: KIN Care (USPs)

    5. Oral mucosa: KIN Care (product positioning)

About this course

  • Gratis
  • 12 lecciones
  • 0 horas de contenido de video

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